Welcome emails getting lost in Promotions tab
email deliverability · email tracking and deliverability tools
Pain score
70/100
Competition
Low
Format
Web SaaS
Solo-buildable
Yes
Regulatory risk
None
Welcome emails often land in Gmail's Promotions tab instead of the Primary tab, causing lower user engagement.
“The welcome email is the one email your user asked for thirty seconds ago. If it lands in a tab they open twice a year, nothing after it gets read either.”View the original post on Reddit ↗
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